Nissan 2011 Annual Report Download - page 20

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Juke
Sylphy
March/Micra
Sales in Mexico increased 20.2% to 195,000 units and sales in
Canada increased 3.5% to 83,300 units.
Fuel-efficient models like the Rogue, Sentra and Altima
contributed to sales in North America.
In the United States, the company launched the QX in June
2010, Nissan LEAF in December 2010, Quest in January 2011,
and Murano CrossCabriolet and NV series in March 2011.
RETAIL SALES IN EUROPE
1,200
900
600
300
0
’11’10’09
(Forecast)
(Units: thousands)
509
607
+19.3%
670
+10.4%
RETAIL SALES IN CHINA
1,200
900
600
300
0
’11’10’09
(Forecast)
(Units: thousands)
756
1,024
+35.5% 1,150
+12.3%
RETAIL SALES IN OTHER MARKETS
1,200
900
600
300
0
’11’10’09
(Forecast)
(Units: thousands)
553
553
709
+28.2%
610
+18.5%
840
+18.5%
Europe
In Europe, Nissan’s sales increased 19.3% to 607,000 units though
the TIV decreased 0.5% in fiscal 2010. As a result, Nissan’s market
share reached 3.3%. Sales in Russia increased 84.9% to 102,500
units. Sales in Western Europe
increased 10.6% due mainly to
the Qashqai and the Juke, which
was newly launched in
September.
China
In China, Nissan sales volume grew 35.5% to 1,024,000 units,
outperforming TIV growth of 31.6%, and Nissan’s market share
improved to 6.2%. Teana, Sylphy and Qashqai contributed to strong
sales in China in fiscal 2010.
Other Markets
In other markets, sales increased 28.2% to 709,000 units. Sales in
Latin America increased 65.7% to 169,000 units. Sales in Thailand
increased 87.6% to 64,900 units and sales in Indonesia also
increased 65.4% to 42,600
units. March/Micra sales in
Thailand and India contributed
to sales in other markets.
Fiscal 2010 Sales Performance
Performance
Corporate Data Corporate GovernanceMid-term Plan
19
NISSAN Annual Report 2011