Xcel Energy 2011 Annual Report Download - page 10

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Outside recognition indicates that we
are meeting our corporate objectives.
In 2011, Xcel Energy was named to the
Dow Jones Sustainability Index (DJSI)
for North America. Companies listed
on the DJSI are considered to be best
in class in economic, environmental and
social performance.
We also were pleased when
Trust Across America, an organization
dedicated to understanding the complexities
of trustworthy business behavior, placed us
on its list of the Top 10 most trustworthy
companies in America. Xcel Energy was
No. 2 on the list.
Looking to the future
As you can see, Xcel Energy is well
positioned to meet its challenges and
deliver on its promises. We are modernizing
our infrastructure and ensuring reliability
at a competitive price for customers.
We are ahead of many environmental
regulations, giving us the flexibility to adopt
environmental initiatives that work for our
customers. We are working with regulators
and legislators to ensure a regulatory
and public policy compact that is fair to
customers and shareholders. And we are
keeping our balance sheet strong so we
can invest in our system and continue to
deliver clean, safe, reliable energy at a
reasonable cost.
My goal, reflected in some of my first
actions as chairman, president and CEO,
is to drive the operational excellence model
that we’ve already established throughout
the company with standardization and
process improvements. To help me meet
my objectives, I rely on an outstanding
executive leadership team that is equally
committed to keeping Xcel Energy the best
in the nation.
I also rely on the rest of our Xcel Energy
employees, who work hard every day
to serve customers, volunteer in their
communities and are proud to be part of a
thriving company and vital industry. They,
too, are the best. All of our efforts build on
our significant success, and are designed
to create value for you.
Finally, we were fortunate to have the
leadership of former Chairman and CEO
Dick Kelly, who retired in August after
43 years in the energy business. He was
instrumental in positioning Xcel Energy
for success. We wish him all the best
in his retirement.
Thank you for your continued support
and trust in us.
Sincerely,
Ben Fowke
Chairman, President and CEO
We invite you to view Energized, a DVD
that features Xcel Energy employees who
are committed to operational excellence,
their customers, their communities and
environmental leadership. The DVD also
includes profiles of Chairman, President and
CEO Ben Fowke and Senior Vice President
and Chief Financial Officer Teresa Madden.
XCEL ENERGY 2011฀ANNUAL฀REPORT฀•฀8