DHL 2014 Annual Report Download - page 68

POST - ECOMMERCE - PARCEL DIVISION
Revenue increases by . 
In the reporting year, with . additional working days in Germany, revenue in the
division was , million, .  above the prior- year gure of , million.
Operations in both business units performed well, with our international and domestic
parcel business, predominantly in Germany, accounting for most of the gain. Negative
currency eects of  million were recorded.
Mail business increases revenue as volume declines
In the Post business unit, revenue was , million, slightly above the prior-year
gure of , million. is is attributable primarily to the price increases for both
a standard letter and our Infopost product since overall volumes continued to decline.
Revenue in the fourth quarter of  was , million (previous year: , million).
e domestic mail business performed well mainly as a result of the price increases.
Volumes were slightly below the prior-year level. is decline can be attributed to the
additional mail correspondence seen in advance of the  migration in  in
addition to the general market trend and other factors. Revenue in the international
import / export business in the reporting year declined noticeably compared to the prior-
year level due to changes in the mix.
In the Dialogue Marketing business, we were able to increase revenue despite
declining volumes compared with the previous year. e prices for the Standard,
Kompakt and Maxi formats of our Infopost product were raised by three cents on
 July . In addition, we accelerated our advertising activities with regard to retail
and mail-order businesses. Both revenue and sales in unaddressed advertising mail
decreased slightly. We generated growth through new customers and by expanding the
delivery area for our unaddressed product Einkauf aktuell; however, this growth did not
oset the declines in Postwurfsendung items.
. Post: volumes
Mail items (millions) 2013
adjusted
2014 + / – % Q 4 2013
adjusted
Q 4 2014 + / – %
Total 20,804 20,498 –1.5 5,724 5,433 –5.1
of which Mail
Communication 8,958 8,891 – 0.7 2,390 2,309 –3.4
of which Dialogue
Marketing 9,716 9,523 –2.0 2,765 2,561 –7.4
eCommerce - Parcel business unit continues to grow
Worldwide online retailing continues to have a positive impact on our parcel business.
By expanding our portfolio and improving our services, we are laying the logistical
foundation around the world to ensure that the strong growth in this market is sustained.
In the reporting year, revenue in the eCommerce - Parcel business unit was , mil-
lion, exceeding the prior-year gure of , million by . .
e volume in the German parcel business rose sharply again in , surpassing
the prior-year gure by . . We extended our product portfolio again and signicantly
expanded our services. Revenue exceeded the prior-year gure by an even wider margin
due to changes in the mix. In the fourth quarter of , the positive trend accelerated
further.
Deutsche Post  Group —  Annual Report
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