Suzuki 2009 Annual Report Download - page 15

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14 SUZUKI MOTOR CORPORATION
Suzuki’s business collaboration
with other car manufacturers
Suzuki has been engaged in various business op-
portunities with other car manufacturers around
the globe.
Especially, Suzuki has yielded solid results in
terms of development, manufacturing, and mar-
keting since its start of a business partnership with
General Motors Corporation (GM) in 1981.
For example, Suzuki achieved various joint
projects with GM such as; joint operation of the
Canadian joint venture “CAMI Automotive Inc.”,
production & sale of joint developed products in
Japan and Europe, mutual supply of OEM prod-
ucts, sharing global manufacturing footprints.
Suzuki and GM will further pursue synergies by uti-
lizing and complementing the resources for the
joint development in the areas of advanced tech-
nology, collaboration on powertrain development
and global joint purchasing etc.
Besides the partnership with GM, Suzuki has part-
nerships with other car manufacturers. For ex-
ample, Suzuki supplies Mazda’s mini-cars in Ja-
pan, and Suzuki has cross-OEM relationship with
Nissan. Suzuki supplies compact cars to Fiat,
while Fiat provides Suzuki with technical/engineer-
ing support for its diesel engine. Moreover, Suzuki
purchases diesel engines from Peugeot-Citroen
and Renault. Through these partnerships, Suzuki
implements diverse collaborations that comple-
ment each other and create synergies.
LANDY
(Supplied from Nissan in Japan)
Year in Review
SX4
(manufactured at Magyar Suzuki in Hungary and supplied to Fiat)
MR WAGON
(manufactured at Kosai plant, Japan and supplied to Nissan)