Brother International 2010 Annual Report Download - page 8

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R eview of Operations
Net sales: ¥341,470 million (down 7.9% YoY)
Communications and printing equipment
The negative effect of exchange rates, severe market conditions in the first half of fiscal 2009 and
lower sales primarily in Europe resulted in a 7.7% overall decrease in net sales, to ¥304,022 million.
Electronic stationery
Lower sales, primarily in Europe and the United States, and the negative effect of exchange rates
resulted in a 9.3% decrease in net sales, to ¥37,448 million.
Operating income: ¥26,428 million
Despite the negative effect of exchange rates, we improved profitability by revising the sales composi-
tion and reducing costs. These efforts contributed to a significant increase in operating income, which
was ¥26,428 million, 45.6% higher than the previous year.
Net sales: ¥27,948 million
The negative effect of exchange rates and lower sales, primarily in Europe, resulted in an 8.9% decline
in net sales, to ¥27,948 million.
Operating income: ¥1,797 million
Despite lower sales and the negative effect of exchange rates, the effect of improved profitability
through decreased selling, general and administrative expenses and cost reductions contributed to a
1.8% overall increase in operating income, to ¥1,797 million.
Electronic stationery
Communications and printing equipment
(¥ billion) (¥ billion)
412.6
370.7 341.5
Fiscal years ended March 31
38.8
18.1
26.4
•
Net Sales (left)
•
Operating Income (right)
0
100
200
300
400
500
201020092008 0
15
30
45
60
75
Printing and Solutions (P&S) Business
Personal and Home (P&H) Business
MFC-6490CW Color Inkjet All-in-One
The MFC-6490CW is the first Brother color inkjet
all-in-one device to integrate copy, scanning and
facsimile functions and handle up to ledger-size
paper (11×17 inches). This efficient, high-end color
inkjet Multi-Function Center®, which can be used
with a wireless network, adds significant value to
small and home offices.
MFC-9840CDW Color Laser All-in-One
The MFC-9840CDW is the first digital Multi-Function
Center® to come equipped with Brother’s proprietary
color laser engine. The device features print speeds
of up to 21 pages per minute of either color or black-
and-white. This model delivers brilliant color laser
printing, and its all-in-one capabilities make it perfect
for desktop and small-office use.
PT-1290 Labeling System
The PT-1290 allows users to get more creative with
their labeling. A "Deco Mode" key gives users easy
access to 15 unique pre-designed formats for
creating decorative labels. With its great-looking
design and array of features, the PT-1290 is a per-
fect handheld solution for virtually any home
office.
33.8
30.7
27.9
3.4
1.8 1.8
0
10
20
30
40
0
1.5
3.0
4.5
6.0
(¥ billion) (¥ billion)
•
Net Sales (left)
•
Operating Income (right)
Fiscal years ended March 31
201020092008
Printing and Solutions
Product Line-up
6 Brother Annual Report 2010