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11 SIA annual report 00/01
October 2000
❖For the first time, SIA takes the top
spot in the airline industry category
in Fortune magazine's list of the
world's most admired companies. In
the Product and Services category,
SIA is rated second globally behind
The New York Times, while regionally,
the Airline tops the Asia (outside of
Japan) category.
❖In Business Traveller’s Asia-Pacific 2000
Annual Travel Awards, SIA makes
almost a clean sweep in the airline
section. Apart from being voted 'Best
International Airline', it comes out tops
in seven other categories: First Class,
Business Class, Comfort of Seating,
Cabin Crew Service, Entertainment,
Food, and Wine Cellar. SIA also
receives the 'Airline of the Year' award
at the Australian National Travel
Industry Awards.
❖SIA places a US$1.3 billion order for
six B747-400 freighter aircraft,
with options for an additional nine
aircraft that can be passenger or
freighter versions.
❖SIA announces the selection of Rolls-
Royce Trent 900 series engines to
power the 25 'super jumbo' A380
aircraft ordered from Airbus Industrie.
❖The SIA Group announces a $756
million operating profit for the half year
ending 30 September 2000, a 38.2 per
cent increase over the same period in
1999. The SIA Board declares an interim
gross dividend of 15 cents a share, up
five cents from the previous year.
❖In Taipei, SIA suffers its first fatal
accident when Flight SQ006 attempts
to take off from the wrong runway
and collides with construction
equipment.
November 2000
❖SIA announces it will invest more than
$20 million in advanced technology
and sophisticated forecasting
techniques to manage the allocation
of airline seats more effectively. The
new system, dubbed Krismax II, will
help SIA better meet the demand for
seats and minimise seat wastage.
December 2000
❖SIA celebrates the opening of its
single largest community initiative,
the new MINDS (Movement for
the Intellectually Disabled of
Singapore) Singapore headquarters,
which incorporates an employment
development centre. SIA contributed
$4 million towards the cost of
construction and equipment.
January 2001
❖SIA Engineering Company reveals
plans to invest up to $90 million on
two new hangars that will be able to
house the 'super jumbo' A380 aircraft.
February 2001
❖ SIA announces a US$4 billion order for
20 B777-200 aircraft, 10 on firm order
and 10 on option, to replace the A310
aircraft on regional routes and cater to
growth. This order brings to 81 the
number of B777s in operation, on firm
order and on option.
M arch 2001
❖ SIA announces that it will present the
first Singapore International Jazz
Festival in May 2001. This is part of
SIA's ongoing efforts to help
strengthen Singapore's image as a
world-class cultural event city.
❖SIA announces the appointment
of Mr Koh Boon Hwee as a
Board member.
August 2000
❖Following due diligence and regulatory
approval, and Air New Zealand
becoming 100 per cent owner of
Ansett, SIA's purchase of 16.7 per cent
of Air New Zealand 'B' ordinary shares
from Brierley Investments Ltd is legally
completed. SIA thus owns 25 per cent
of Air New Zealand and, indirectly, 25
per cent of Ansett.
❖The new $5.3 million Silver Kris
Lounge at Singapore Changi Airport
is opened. Its design serves as the
blueprint for the building or
refurbishing of other Silver Kris
Lounges worldwide.
September 2000
❖SIA announces plans to invest more
than $100 million to consolidate the
Group's many disparate computer
systems into one common e-business
platform with mySAP.com, developed
by SAP AG, a leading provider of
inter-enterprise solutions. This will
enable greater cost efficiencies,
increase productivity, and improve
decision-making.
❖SIA places an order for 25 'super
jumbo' A380 aircraft worth US$8.6
billion from Airbus Industrie. Ten of
the 25 orders are firm, while 15 are
options that can be exercised for
freighter as well as passenger versions.
The first aircraft will join the fleet
in 2006.
❖SIA and American Express launch a co-
brand credit card in four Asian markets
(Singapore, Hong Kong, Malaysia and
Taiwan) that allows customers to use
their everyday purchasing power to
earn KrisFlyer miles and other benefits.
❖SIA launches SIA Club Sunday to
benefit Singapore's lonely elderly poor.
Over three years, SIA will contribute
$500,000 towards organising social
gatherings that will enable these senior
citizens to enjoy Sunday outings and
form friendships.