Juno 2012 Annual Report Download - page 76

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Table of Contents

FTD technology and development expenses remained relatively flat for the year ended December 31, 2012, compared to the year ended
December 31, 2011.

The increase in FTD general and administrative expenses was primarily due to a $0.9 million increase in legal costs and transaction-related costs of
$0.5 million in connection with the acquisition of the Gifts Division of Flying Brands Limited.

Restructuring and other exit costs for the year ended December 31, 2011 totaled $0.9 million and were associated with reductions in headcount.


72

 
 

FTD technology and development $ 11,437 $ 11,294 $ 143 1%
FTD technology and development expenses as a percentage of FTD revenues 1.9% 1.9%

 
 

FTD general and administrative $ 33,263 $ 31,675 $ 1,588 5%
FTD general and administrative expenses as a percentage of FTD revenues 5.4% 5.4%

 
 

FTD restructuring and other exit costs $ $ 876 $ (876) (100)%

 
 

Products $ 3,646 $ 1,155 $ 2,491 216%
Services 95,119 123,992 (28,873) (23)%
Advertising and other 54,731 60,328 (5,597) (9)%
Total Content & Media Revenues $ 153,496 $ 185,475 $ (31,979) (17)%
ARPU $ 2.49 $ 2.59 $ (0.10) (4.0)%
Average pay accounts 3,174 3,992 (818) (20)%