DHL 1997 Annual Report Download - page 21

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The new Postal Act that went into effect on January 1, 1998, lays down
the regulatory framework within which Deutsche Post can operate in the
future. A product of the political process, the Postal Act is a compromise
solution offering a rational and sensible base for ensuring Deutsche
Post’s competitive strength and corporate value in the future. With the
passing of the act, Deutsche Post is now in the situation to embark on a
forward-looking corporate strategy without the regulatory uncertainties
of the past.
The continued liberalization of the postal services market as stipulated
by the Postal Act clearly presents a challenge which Deutsche Post is
prepared to meet head-on. In this market Deutsche Post will bring to bear
its distinct strength in current services offering, its ability to develop
innovative services, its strong position and its ability to compete. We are
determined to seize the new business opportunities and, in particular, to
put special emphasis on securing and expanding our strong position
with large corporate and institutional companies.
The foundations for a long-term and sustainable growth strategy have
been laid in all divisions and business segments. In addition, further
activities in several directions have been initiated to strengthen
corporate growth: internationalization, express services and value-added
services, currently the key areas of the corporate growth strategy,
have already shown encouraging success. In addition to expanding these
key areas in-house, management continues to pursue an expansion
strategy through acquisition of qualified and highly competitive logistics
companies.
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