Albertsons 2002 Annual Report Download - page 9

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households with annual income of $35,000 or less. Today, this represents 44 percent of the U.S.
population, or 120 million people. Save-A-Lot customers generally save up to 40 percent on their
grocery shopping compared to conventional supermarkets. By utilizing a highly efficient business
model across the entire supply chain and a very disciplined store format, Save-A-Lot is today’s
breakthrough model in grocery retailing. SUPERVALU has accelerated the expansion of Save-A-Lot,
opening at least 100 new stores each year.
Quality products
Save-A-Lot’s team of brand managers has created more than 800 custom brands
offered only at Save-A-Lot. These products undergo rigorous testing to ensure
their quality specifications meet consumer preferences for flavor, color, aroma,
texture, appearance and consistency. Our custom brands reinforce our commit-
ment to quality and significant savings. More than 80 percent of products sold
at Save-A-Lot are exclusive custom-branded products.
Small stores with
BIG savings
Big savings come in small packages. Save-A-Lot stores average 14,000 square feet —
small by grocery store standards. By offering 1,250 of the most frequently purchased
products – including fresh produce, meats and dairy products – Save-A-Lot provides
the convenience of a small store with prices generally up to 40 percent lower than
conventional supermarket prices and up to 15 percent lower than supercenter prices.
Those savings go a long way for families on a tight budget. More than 300 million
sacks of groceries are carried out of Save-A-Lot stores every year.
7
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