Salesforce.com 2011 Annual Report Download - page 9

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FORWARD-LOOKING INFORMATION
This Annual Report on Form 10-K, including the section titled “Management’s Discussion and Analysis of
Financial Condition and Results of Operations” (“MD&A”) in Item 7, contains forward-looking statements
within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act
of 1934. Forward-looking statements consist of, among other things, trend analyses, statements regarding future
events, future financial performance, our business strategy and our plan to build our business, including our
strategy to be the leading provider of CRM application services and the leading platform on which customers
and partners build enterprise cloud computing applications, our service performance and security, the expenses
associated with our data center capacity, our operating results, our anticipated growth, trends in our business,
new application service features, our strategy of acquiring or making investments in complementary companies,
services and technologies, the effect of general economic and market conditions including sudden declines in the
fair value of our investments in cash equivalents and marketable securities, our ability to protect our intellectual
property rights, our ability to develop our brands, the effect of evolving government regulations, the effect of
foreign currency exchange rate and interest rate fluctuations on our financial results, the potential availability of
additional tax assets in the future and related matters, the impact of expensing stock options, the sufficiency of
our capital resources, potential litigation involving us, our plan to build our new global headquarters in San
Francisco, and our strategy to be the leading provider of CRM application services and the leading platform on
which customers and partners build enterprise cloud computing applications, of which are based on current
expectations, estimates, and forecasts, and the beliefs and assumptions of our management. Words such as
“expects,” “anticipates,” “aims,” “projects,” “intends,” “plans,” “believes,” “estimates,” “seeks,” variations
of such words, and similar expressions are also intended to identify such forward-looking statements. These
forward-looking statements are subject to risks, uncertainties and assumptions that are difficult to predict.
Therefore, actual results may differ materially and adversely from those expressed in any forward-looking
statements. Readers are directed to risks and uncertainties identified below, under “Risk Factors” in Item 1A
and elsewhere in this report, for factors that may cause actual results to be different than those expressed in
these forward-looking statements. Except as required by law, we undertake no obligation to revise or update
publicly any forward-looking statements for any reason.
PART I
ITEM 1. BUSINESS
Overview
We are a leading provider of enterprise cloud computing applications. We provide a comprehensive
customer and collaboration relationship management, or CRM, service to businesses of all sizes and industries
worldwide and we provide a technology platform for customers and developers to build and run business
applications.
We were incorporated in Delaware in February 1999, and founded on the simple concept of delivering
enterprise business applications via the Internet or “cloud.” Cloud computing refers to the use of Internet-based
computing, storage and connectivity technology for a variety of different services. We introduced our first
service in February 2000. Since then, we have augmented our CRM service with new editions and enhanced
features. We introduced our Force.com platform to customers and developers so they can build complementary
applications to extend beyond CRM. In 2010 we introduced our AppExchange directory of enterprise cloud
computing applications that are integrated with our CRM service and in most cases have been developed on our
platform by third parties. We also introduced Chatter, a collaboration application for the enterprise to connect
and share information securely and in real-time.
Our principal executive offices are located in San Francisco, California and our principal website address is
www.salesforce.com. Our office address is The Landmark @ One Market, Suite 300, San Francisco, California
94105.
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