JVC 2011 Annual Report Download - page 27

JVC KENWOOD Corporation 25
Disaster support activities for the Tohoku Pacific Offshore
Earthquake
For the areas affected by the Tohoku Pacific Offshore Earthquake on March 11, 2011,
JVC KENWOOD donated 200 land mobile radios, 200 license-free transceivers and five
armature radio sets manufactured by Kenwood and 300 radios manufactured by JVC.
JVC KENWOOD also donated 15 million yenʼs worth of contributions in total, collected
from the employees of JVC KENWOOD Group companies including JVC KENWOOD under
a matching gift approach, and from overseas affiliated companies and agents. All
employees of the JVC KENWOOD Group sincerely hope that the affected areas will be
restored as soon as possible.
Outreach training
Under the concept of “helping children to improve their educational achievements and
contributing to the development of society,” the JVC KENWOOD Group holds outreach
training for elementary and junior high school students, using the educational materials we
have created as a specialist in audio and visual production.
Every year we roll out activities in cooperation with the City of Yokohamaʼs
Environmental Planning Bureau, Kanagawa, and the Shonai General Prefecture
Government Office, Yamagata. In 2010 we visited 10 schools and provided training for 826
students including visits in response to a request from the Energy Conservation Center,
Japan (ECCJ). We also develop social activities overseas, and held outreach training sessions
at JVCʼs Disk Plant in Alabama, U.S. in 2010.
Participation in activities for recycling electronic products,
working together with the government
The employees of JVCʼs Disk Plant in the U.S. participated in the Electric Appliance
Recycling Day in cooperation with Tuscaloosa City, Alabama, where the plant is located,
Northport City next to Tuscaloosa City, and West Alabama Chamber of Commerce. The
JVC employees, who voluntarily participated in the event, unloaded waste appliances from
1,000 vehicles on the day and packed them ready for delivery to recyclers. The waste
disposed of by the JVC employees amounted to 5,000 pounds (about 2 tons).
Community Service Day for social service activities
As an annual event known as Community Service Day, the employees of Kenwoodʼs
Singapore Plant visited two nursing homes for the elderly in December 10, 2010.
The members of departments who attended the event discussed the program, packed
presents, set up the venues and made other preparations. The members were divided into
two facilities on the island, each of which was home to about 100 elderly people who
enjoyed songs, games and meals. Everyone had a good time together.
We at the JVC KENWOOD Group engage in social contribution activities as a part of
our overall efforts to fulfill our corporate social responsibility (CSR) recognizing that
the very existence of a company has an impact on society.
Striving to become a good corporate citizen deeply rooted in the local
community, we will engage in a wide variety of activities while collaborating and
interacting deeply with society.
Contributing employees at Kenwoodʼs China Plant
On-site outreach training in Tuscaloosa, Alabama
On-site outreach training in Yokohama, Kanagawa
JVC employees packing items to be recycled
Pleasant time serving meals at the nursing home
Environmental Management and Social Activities