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<Technologies, know-how, assets>
JVC KENWOOD Corporation
22
The Entertainment business consists of the content segment
with Victor Entertainment, Inc. and Teichiku Entertainment, Inc.
as its core, as well as business on consignment that specializes
mainly in the production of CDs, DVDs and BDs. Victor
Entertainment and Teichiku Entertainment are the second and
fourth oldest record companies in Japan, respectively. With long
histories, they have continued to deliver excitement to people
through artists and music for over 80 years.
Business on consignment has fully supported customers
from production of software to the creation of package media
and fulfillment in accordance with their requests.
As the software business of the JVC KENWOOD Group, the
Entertainment business will expand into a total entertainment
business and promote the expansion of businesses on
consignment.
We will expand the business into a total entertainment business
and promote the expansion of businesses on consignment.
The content business will aim to enhance the core music
business by responding to changes in the entertainment industry
environment, such as diversification of user preferences and
popularization of net and mobile distribution as a result of
improved infrastructure. It will also do so by proceeding with
active investments in new talented artists for unearthing and
fostering such artists and promotion of a partnership strategy to
create hit content. The content business will also promote the
realization of total entertainment by enhancing B-to-B, artist-
related and anime-related businesses.
In the B-to-B business, Victor Entertainment established the
Entertainment Laboratory (eLab) in April 2010 to fully make
inroads into the world of B-to-B business, a domain different
from the core business of music and video software sales. The
company engages in new business services through which
know-how on marketing and promotion of the Entertainment
Entertainment Business
Entertainment
Business
FYE 3/’14
Target
FYE 3/’11
Results
FYE 3/’12
Forecast (announced on Oct. 28)
FYE 3/’13
Target
22
12
Net sales-BS (Billion yen) Operating income (Billion yen)
Net sales
42.9 billion yen Net sales
41.0 billion yen
Chief Operating Officer, Entertainment Software Business Group
Masaaki Saito
Targets
for FYE3/’14:
Mid-term targets (for FYE3/’14)
 Net sales: JPY41B Operating income: JPY1.2B Operating margin: 3%
Long-term targets
 Operating margin: 5%
Net sales: JPY41B; Operating income: JPY1.2B