JVC 2001 Annual Report Download - page 11

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< 8 VICTOR COMPANY OF JAPAN, LIMITED 9 >
LINKING UPSTREAM AND DOWNSTREAM STRENGTHS TO DELIVER SYSTEMS AND SERVICES UNIQUE TO JVC
D&N products imbue high added value, but they are also encountering stiff competition from
players from other industries. Companies, however, will find it difficult to distinguish
themselves if they market their products merely as a single item. Ultimately, the only way to
add value is with proprietary key devices, production technologies, content and services.
Fortunately, over the years we have been a wellspring of technology that is central to the
development of products in today’s digital era. Our fount of technology includes visual display,
voice playback and evaluation, high-density recording and compression technologies.
Underscoring our strengths is our high market share of high-performance components that
have a major bearing on the functionality and performance of electronics products. Our
storehouse of visual and music content is also extensive.
We are confident that we can offer hardware that others will find hard to emulate. By
factoring key digital devices and high-quality killer content into midstream product
development and interweaving a broad range of products with JVC services, we will create a
comprehensive system for delivering our audiovisual entertainment content. Incorporating
unique ideas and technologies into product development will enable consumers to share the
JVC experience, and ultimately bolster our underlying ability to generate earnings.
LEVERAGING OUR COMPACT, LIGHTWEIGHT TECHNOLOGIES IN THE MOBILE AND NETWORKING FIELDS
Mobile and networking operations are a key part of our company-wide D&N strategy. We are
well positioned to capitalize on our upstream and downstream strengths in these operations.
We have a wealth of expertise in video compression and decompression, compact and
lightweight technologies, as well as an enormous pool of audiovisual entertainment content.
Drawing on these, we will propose a new paradigm called “Mobile AV Communication,”
offering high-resolution images and superior sound quality by adding SD (Secure Digital) cards
and e-commerce features to core products, including DVCs, digital still cameras (DSC),
portable MD players, and Interlink mobile PCs equipped with innovative audiovisual functions.
and sophisticated digital technologies