Fujitsu 2012 Annual Report Download - page 71

Principal Environmental Activities in Fiscal 2011
Contribution to Advanced Environmental Monitoring at
Industrial Estate in Thailand
Air pollution is responsible for 2 million deaths worldwide each
year. This figure has raised concerns that air pollution will
become the leading environmental factor in triggering early
death in the future.
As a NEDO (see note) collaborative research project promoted
at the request of the Government of Thailand, Fujitsu has
launched initiatives that will culminate in the development of an
environmental monitoring system; as well as support for research
into predictive modeling of volatile organic compound (VOC)
emission dispersion, and the training of necessary technical
staff. The site of these efforts will be the Map Ta Phut industrial
estate, home to Thailand’s largest petrochemical complex.
Developed expressly to collect, monitor and analyze data on
environmental pollutants, this system aims to prevent air pollu-
tion, as well as new or additional adverse health effects from it,
even if the trend of industrial urbanization gains further momen-
tum. Fujitsu is also supporting the creation of a basic research
platform for predictive modeling of VOC emission dispersion by
Thailand’s Chulalongkorn University. Once complete, the models
developed will form the basis of an early warning system for local
residents should a serious air pollution incident occur.
Fujitsu will keep working with the government of Thailand,
leveraging this project as a model case for a comprehensive
environmental monitoring system that will assist Thailand in
becoming a greener society.
(Note) NEDO: New Energy and Industrial Technology Development
Organization (NEDO) of Japan
Map Ta Phut industrial estate in Thailand
Promoting Conservation of Biodiversity through
IT Utilization
Today, 25% of the world’s mammals and 13% of all birds face
extinction caused by overhunting, erosion of natural habitats,
and ecosystem changes. Preserving biodiversity has thus become
a major global issue.
The Fujitsu Group, in partnership with a broad range of inter-
nal and outside stakeholders, is involved in efforts to conserve
biodiversity through ICT utilization. In Hokkaido, Japan, for exam-
ple, the Group took part in a project in the village of Tsurui to
protect Japanese cranes, in cooperation with the Wild Bird Society
of Japan. Fujitsu’s role was to conduct remote monitoring studies
to examine the effectiveness of natural feeding grounds.
Because of deep snow in the area, researchers could previously
be sent to the feeding grounds only twice a month. With the
installation of multi-sensing units by Fujitsu, it is now possible to
capture images from the site every 10 minutes, with the data
then transferred to a nature center. This innovation has
enhanced survey accuracy, and also revealed that feeding sites
are actually used by multiple flocks of cranes, rather than exclu-
sively by one flock as had previously been thought.
Multi-sensing unit installed at natural
feeding ground for Japanese cranes
Image taken by a multi-sensing unit
V O I C E : Feedback from Conservation Partner
Wild Bird Society of Japan
Sanctuary Office
Tsurui-Ito Tancho
Sanctuary
Chief Ranger
Shigeo Arita
Japanese cranes rely on food that humans supply
during the winter. The Wild Bird Society of Japan
is working to create a natural winter feeding
ground so that these birds can feed themselves
in winter. Now that the prepared feeding ground
is continuously monitored, we can measure
effectiveness and improve upon future efforts. By
broadening these initiatives, we hope to make
headway in preserving an environment that
helps cranes to better survive the winter.
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FUJITSU LIMITED ANNUAL REPORT 2012
Responsibility