Fujitsu 2012 Annual Report Download - page 6

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Intelligent Services Business Unit
Strategic Planning Division
Senior Manager
Hayuru Ito
Skin analysis service developed from Fujitsu’s
strength in image processing technology
Fujitsu, in cooperation with a cosmetics maker, has developed a
service that enables people to confirm their skin condition by taking
a picture of their face with a smartphone. When a picture of a face is
taken together with a color reference chart made based on skin
colors of approximately 4,000 people, Fujitsu’s image processing
technology enables the condition of spots, skin tone, and pores to be
measured accurately with a smartphone app, regardless of where the
picture is taken or lighting conditions. The results are stored in a
cloud database, allowing users to confirm the benefits of daily care
through continuous measurement. Along with skin information, if we
can convert the range of other personal data collected, such as
sleeping hours and the content of meals eaten, into databases, we
can store a huge amount of data about our daily lives. The data and
the results of its multifaceted analysis could then be provided to
makers of cosmetics, beauty items and appliances. We would like to
see this lead to new health and beauty-related services. Similarly,
this information might be utilized in a wide range of other services,
based on new insights that emerge from convergence with data from
different industries. In utilizing this data collected from people, our
goal is to offer more human-centric solutions around the world.
COSMETIC
SUPPORT
004 FUJITSU LIMITED ANNUAL REPORT 2012