Cash America 2009 Annual Report Download - page 16

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Research shows that the ability to focus on a consistent
strategic goal is the single most significant differentiator
between productive and nonproductive companies. At
Cash America, we are pleased to report that our dedicated
concentration on central skills and commitment has created
significant value for our shareholders. Our end-of-year
numbers more fully tell that story.
Total revenue for the fiscal year ended December 31,
2009, was up almost 10 percent to $1.12 billion from just
over $1.0 billion in 2008. Cash America finished fiscal
year 2009 with a 19-percent increase in net income of
$96,678,000 ($3.17 per share) for the 12-month period
compared to $81,140,000 ($2.70 per share) in fiscal year
2008. The Company reached new all-time highs in both
revenue and earnings despite the setbacks of lost cash
advance markets that contributed to 2008 results.
Notwithstanding the headwinds in the cash advance
markets entering 2009, our online cash advance business
increased its volume of loans written by 9 percent year-
over-year.
Our pawn lending segment led the earnings
growth in 2009 as our U.S. operations success was
enhanced by the first full year of contribution
from our Mexico-based pawn business.
The pawn segment experienced a
10-percent growth in total revenue
The Bottom
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Cash America International, Inc.