Sharp 2009 Annual Report Download - page 3
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Sharp launched the industry’s first low-power cordless
answer phone. With distinctive functions such as the ability
to check answer phone messages on the main unit using
the remote handset, the product was an unprecedented hit
that gave Sharp the leading market share.
Sharp succeeded in the world’s first commer-
cial application of an LCD. Worldwide interest
followed the launch of an electronic calculator
that used liquid crystal in the display.
Sharp launched an oven featuring superheated steam
technology to reduce fat and salt in food. A first in the
home cooking appliances market, this product
achieved high popularity among increasingly health-
conscious consumers.
Sharp launched the world’s first digital high-
definition LCD TV with built-in Blu-ray Disc
recorder. With this product, Sharp created a new
dimension in television viewing, allowing
viewers to record high-definition broadcasts
with ease.
Since its foundation in 1912, Sharp has devised a
string of Japan-first and world-first products,
based on the spirit to “make products that
others want to imitate.”
Sharp formulated two new visions for its 2012
centennial anniversary: “Realize a true ubiquitous
network society with our world’s best LCDs” and
“Contribute to society by environment- and
health-related business with energy-saving and
energy-creating equipment as the core.”
Sharp is committed to achieving these visions
by pioneering the future through its environment
and health business including solar cells, in addi-
tion to promoting its core LCD business.
Sharp released the industry’s first cycloid style mobile
phone with LCD capable of swiveling 90-degrees, able to
receive One Seg terrestrial digital TV broadcasts. The
AQUOS mobile phone became highly popular for its use
of Sharp’s LCD technology developed for LCD TVs.