Ricoh 2012 Annual Report Download - page 20

Ricoh Group Sustainability Report 201219
Philosophy
CSR framework
The Ricoh Group is engaged in “two-tier” CSR activities based on the
three ideas constituting the foundation of CSR specified in the chart
below: the first tier involves basic social responsibilities and the second
tier involves voluntary social responsibilities. We aim to build public trust
through our first tier activities and enhance our attractiveness through
second tier activities and by achieving these goals simultaneously to
increase the value of the company. We develop and implement action
plans focusing on the four key areas specified in our CSR Charter: integrity
in corporate activities, harmony with the environment, respect for people,
and harmony with society.
Ricoh Group CSR Charter
To grow as a respected enterprise, the Ricoh Group must fully discharge
its corporate social responsibilities from a consistent global perspective
and throughout every aspect of its operations. To ensure this, the Ricoh
Group CSR Charter specifies corporate action principles consisting of the
four areas and stipulates that each Ricoh Group company observe them.
The Ricoh Group Code of Conduct
The Ricoh Group Code of Conduct is intended to establish the basic
standards to ensure that executives and employees of the company, when
engaging in corporate activities to advance the Ricoh Group, shall act in
accordance with social ethics and in full compliance with the law.
Ricoh Group CSR Charter
[Integrity in Corporate Activities]
1. Every company in the Ricoh Group will develop and provide
useful products and services, with high quality, reliability and
ease of use, while maintaining security of information and
giving proper consideration to the environment.
2. Every company in the Ricoh Group will compete fairly, openly
and freely, maintaining normal and healthy relationships with
political institutions, government administration, citizens and
organizations.
3. Every company in the Ricoh Group will take responsibility for
managing and safeguarding its own information and that of
its customers.
[Harmony with the Environment]
4. Every company in the Ricoh Group will take responsibility,
as a citizen of the world, working voluntarily and actively to
preserve the environment.
5. Every company in the Ricoh Group, and all employees of each
company, will seek to implement technological innovations
that reflect environmental concerns and will participate in
ongoing activities to preserve the environment.
[Respect for People]
6. Every company in the Ricoh Group will, apart from corporate
group activities, maintain a working environment that is
safe and that makes it easier for its staff to perform their
duties, respecting their richly individual characteristics and
encouraging their autonomy and creativity.
7. Every company in the Ricoh Group will respect the rights of
all those connected with it, and will seek to create a cheerful
working environment, free of discrimination.
8. No company in the Ricoh Group will permit forced labor or child
labor, and none will tolerate infringement of human rights.
[Harmony with Society]
9. Every company in the Ricoh Group will, as a good corporate
citizen, actively engage in activities that contribute to society.
10. Every company in the Ricoh Group will respect the culture
and customs of its country or region, and will operate so as to
contribute to their development.
11. Every company in the Ricoh Group will engage in the fullest
possible communication with society, actively seeking to provide
proper and unbiased disclosure of corporate information.
The Ricoh Group regards the promotion of CSR activities as a growth
strategy which aims to solve social issues, while at the same time fostering
its corporate growth. Therefore, we place particular focus on a concept
we refer to as “value-creating CSR.” Utilizing our resources such as
technologies, products, services, and our employees, we aim to help solve
a range of social issues.
To facilitate these efforts, we have adopted many globally accepted
CSR guidelines—United Nations Global Compact, ISO 26000 etc.—and
have enhanced our activities accordingly. We also encourage our business
partners, who are important members of our value chain, to understand
the significance of corporate social responsibility and to share our CSR-
related values and work towards them. We believe this collaborative
approach will make each of the companies within our value chain
stronger and accelerate our efforts to create a sustainable society and
achieve our business growth. As we are fully aware that communication
holds the key to conducting effective efforts to achieve an ideal society,
we actively seek two-way communication with our stakeholders, hold
dialogue with experts to obtain their objective opinions from a social
standpoint, and collaborate with NPOs and NGOs. See page 34
See page 76
Our Approach to Corporate Social Responsibility (CSR)
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Goals
Improving Corporate Value
Sustainable Society and Business Growth
Areas of CSR Initiatives
Compliance Efforts
Goals
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Earning
the trust of
society
A company
with appeal
Value-Creating CSR
Ricoh Group
Communication
Stakeholders
Partner
companies
Customers
Share-
holders
Employees
Society
Partner
Companies
For more details www.ricoh.com/csr/
WEB
The Ricoh Group Code of Conduct www.ricoh.com/csr/data/code_of_conduct/index.html
WEB