Louis Vuitton 2015 Annual Report Download - page 78
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LVMH 2015
—
Perfumes & Cosmetics
MAJOR STRATEGIC
PRIORITIES
Maintain aggressive policy on innovation
and media investments.
Build on advance of Parfums Christian Dior
in connection with Couture.
Support international development of Guerlain.
Continue global expansion of other brands.
2015 REVENUE BY GEOGRAPHIC REGION
OF DELIVERY (in %)
12% France
26% Europe (excl. France)
14% United States
4% Japan
29% Asia (excl. Japan)
15% Other markets
REVENUE
(EUR millions)
2015 4,517
2014 3,916
2013 3,717
OPERATING INVESTMENTS
(EUR millions)
2015 229
2014 221
2013 229
PROFIT FROM RECURRING OPERATIONS
(EUR millions)
2015 525
2014 415
2013 414
REVENUE BY PRODUCT CATEGORY
(in %)
41% Perfumes
40% Make-up
19% Skincare products
NUMBER OF STORES
2015 203
2014 162
2013 123