Louis Vuitton 2015 Annual Report Download - page 29

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LVMH 2015
—
Talents
This training explores all of the key topics selected with our
in-house experts, from our main functional job categories –
marketing/communications, retail, and general management –
to our fi ve operational business groups.
In another initiative, Digital Journey, the executive committees
of the Group’s Maisons are invited to attend a special session
where they can draw inspiration from new ways of working,
experiment with new technologies, familiarize themselves
with new tools, and interact with stakeholders in the digital
community.
There are also regional initiatives. In China, our HR teams have
helped steer organizational change as part of a digital-age
strategy to recruit the most digitally savvy people and o er
them attractive career prospects.
FOSTERING EXCELLENCE
IN THE CUSTOMER EXPERIENCE
We are also continuing to develop the retail know-how of
our global organization. LVMH’s retail network, which is one
of a kind in both size and quality, serves as a foundation for
our customer relationships and brand experiences.
That is why we have set up retail support and sharing initia-
tives – designed globally but implemented locally – to give
the Maisons a helping hand on the ground.
In China, the Retail Academy designs professional develop-
ment programs suited to the pace, context and constraints
of business at our shops, covering subjects such as interper-
sonal communication, understanding luxury, and the best
ways for managers to coach their employees. These programs
are open to the management sta of all of our locally repre-
sented brands. Since we started o ering them in 2012, more
than 300 managers have signed up.
Retail-specifi c initiatives have also been developed in the United
States. The brands have held special round table discussions
to design customer relations training courses, outline shared
career paths, and put together dedicated programs for our
indirect retail networks.
All of these initiatives are contributing to our Maisons’ success
in providing our customers with great experiences and support.
_
“I JOINED LVMH WHEN I WAS 24, AND I VERY QUICKLY
REALIZED THAT THE GROUP COULD OFFER ME A WIDE RANGE
OF OPPORTUNITIES, LETTING ME TAKE ON GREATER
AND GREATER LEVELS OF RESPONSIBILITY. TODAY,
I’M HR DEVELOPMENT MANAGER FOR MOËT HENNESSY UK.
LVMH HOLDS A LOT OF APPEAL FOR YOUNG GRADUATES
BUT THE ENVIRONMENT IS ALSO EXTREMELY COMPETITIVE,
SO MY JOB IS TO TRACK DOWN AND DEVELOP THE BEST
TALENT. I BELIEVE IN TAKING RISKS, FINDING THE UNIQUENESS
AND POTENTIAL IN EVERYONE, AND TAKING A CHANCE
ON THOSE WHO BREAK THE MOLD!”
Sara Frazao,
HR Development Manager, Moët Hennessy UK