Loreal 2014 Annual Report Download - page 5

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INTERVIEW
What kind of a year was 2014 for L’Oréal?
It can be summed up in two words: “progress” and
“transformation”. Progress first of all, because the year was
marked by major launches and market share gains. In a
volatile economic context and a less dynamic market,
L’Oréal posted growth across all its Divisions and geographic
zones. But 2014 was also a year of profound transformation
for L’Oréal, to further strengthen the group and adapt to a
rapidly changing world.
Could you tell us more about the group’s
performance in 2014?
The group’s performance was very solid. We further
strengthened our positions in three of our four Divisions. The
Active Cosmetics Division and L’Oréal Luxe substantially
outperformed their markets in all regions. The Professional
Products Division grew faster than its market. The Consumer
Products Division meanwhile saw a temporary slowdown in
its growth, mainly reflecting its weaker performance in the
United States, where – after three years of increasing its
market share – it marked a pause.
Inventing
the New L’Oréal:
universal, digital and sustainable
JEAN-PAUL AGON
CHAIRMAN AND CHIEF EXECUTIVE OFFICER
s WATCH THE VIDEO
by scanning this page with the L’Oréal Finance app
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