Loreal 2012 Annual Report Download - page 6

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MESSAGE FROM JEAN-PAUL AGON,
CHAIRMAN AND CEO p.06
BOARD OF DIRECTORS p.10
EXECUTIVE COMMITTEE p.12
p.28
2012 marked a new stage on the road to UNIVERSALISATION for L’Oréal.
As the far-reaching transformation of the BEAUTY MARKET continued
(p.17), the group continued to GAIN GROUND WORLDWIDE (p.18).
To implement this strategy, THE BRANDS are taking their inspiration from
local trends to create new products (p.20), while the group speeds up
its INDUSTRIAL EXPANSION (p.22) and steps up its DIGITAL approach (p.24).
This transformation is driven by a pro-active policy of GLOBALISING TALENT (p.26).
UNIVERSAL
BEAUTY
IS
Putting the best of beauty within everyone’s reach
is the mission L’Oréal is pursuing with ITS UNIQUE
PORTFOLIO OF BRANDS ACROSS THE MAJOR DIVISIONS,
each one an expert in its distribution channel.
In 2012, they continued to broaden
their reach and win over new consumers.
L’ORÉAL LUXE (p.30) CONSUMER PRODUCTS (p.40)
PROFESSIONAL PRODUCTS (p.50)
ACTIVE COSMETICS (p.58) THE BODY SHOP (p.66)
GALDERMA (p.68)
p.14
ALL
FOR
BEAUTY
L’OR ÉAL
OFFERING
L’ORÉAL
LUXE
CONSUMER
PRODUCTS
4