Entergy 2015 Annual Report Download - page 15

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15
Clear vision, clear progress.
2015 Integrated Report
15
Our Company
Our Company
Entergy has a clear purpose, well-defined strategy and plan for execution of that strategy
along with strong governance policies and practices. We strive to clearly communicate with
our stakeholders to build understanding and support for our objectives and enable our long-
term success.
Our Vision and Mission
We power life. This is our vision. It goes much further than powering the grid. Together, we help improve
lives, build businesses and create prosperity. “We power life” is Entergy’s promise to create a better
future for us all.
We exist to operate a world-class energy business that creates sustainable value for our four stakeholders –
owners, customers, employees and the communities in which we operate. This is our mission.
• For our owners, we create value by aspiring to provide top-quartile returns through the relentless
pursuit of opportunities to optimize our business.
• For our customers, we create value by delivering top-quartile customer satisfaction through
anticipating customer needs and exceeding their expectations while keeping rates reasonable.
• For our employees, we create value by achieving top-quartile organizational health; providing a safe,
rewarding, engaging, diverse and inclusive work environment, fair compensation and benefits; and
opportunities to advance their careers.
• For our communities, we create value through economic development, philanthropy, volunteerism
and advocacy and by operating our business safely and in a socially and environmentally
responsible way.
RECOGNITION
Entergy was named to the Dow Jones Sustainability Indices North America Index in 2015, our 14th
consecutive year to appear on the World or North America Index or both. We earned top scores
in economic, environmental and social responsibility areas – validating our approach to creating
sustainable value.
RECOGNITION
In 2015, Entergy earned the highest ranking for electric utilities on Corporate Responsibility
Magazine’s annual list of 100 Best Corporate Citizens, consistent with our mission to operate
a world-class energy business.