Canon 2011 Annual Report Download - page 36

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34 MANAGEMENT SYSTEM>CORPORATE SOCIAL RESPONSIBILITY
CANON’S BASIC APPROACH TO CSR
Canon recognizes that its corporate activities are supported by the develop-
ment of society as a whole, and contributes to the realization of a better
society as a good corporate citizen, effectively leveraging its advanced tech-
nological strengths, global business deployment, and diverse, specialized
human resources.
ENVIRONMENTAL ACTIVITIES
In line with DzAction for Green,dzthe Canon Environmental Vision, Canon
strives to support both enriched lifestyles and the global environment. As
an environmentally advanced corporation, we are steadily working to cut
CO2emissions and use resources effectively over the entire product lifecycle
while providing customers improved functionality and ease of use. In 2011,
we rolled out new software called the Ecology Information Plug-in*. This
software allows the monitoring of power consumption and CO2emissions
of office-use MFDs and laser printers.
CORPORATE SOCIAL RESPONSIBILITY
Under the Canon—Green Library for Kids program, which is part of the Canon—For a Green Vietnam project, Canon
has donated more than 40,000 used books to elementary and junior high schools in Vietnam.
In 1990, Canon established Toner Cartridge
Collection and Recycling Program—an
unthinkable initiative in the electronic
devices field at the time—and has achieved
the recycling of used cartridges collected
without using them for landfill.
Canon is promoting
CSR activities with
the aim of becoming a
truly excellent global
corporation that is
admired and respected the
world over.