Proctor and Gamble 2005 Annual Report Download - page 7
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Please find page 7 of the 2005 Proctor and Gamble annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.IndustryLeadershipCreatesCapabilitytoGrow
Inadditiontobalance,thereisanotherreasonshareholders
canrelyonP&Gtodeliverconsistently:industryleadership
thatenablesgrowth.Leadershipisimportantbecauseit
createsopportunitiestogrow,tosustaingrowthoverthelong
term,andtoearnsuperiorreturnsfromconsistentgrowth.
P&Gaspirestobetheleadingconsumerproductscompanyin
sales,profitability,marketcapitalization,shareholderreturn,
and–particularlyimportant–ineachofourcorestrengths.
Wearecreatingsustainableleadershipadvantagesin
branding,innovation,go-to-marketcapability,andscale–
andweaspiretobetheindustrybestineacharea.
Branding
Wehavethelargestlineupofleadingbrandsintheindustry:
17billion-dollarbrands,andanother13brandswithsalesof
$500millionormorecapableofcrossingthebillion-dollar
markinthenextseveralyears.Thesearebrandsconsumers
wantintheirhomesandretailerswantintheirstores.
Innovation
Innovationstartswithconsumerunderstanding.Wehaveone
oftheindustry’slargestpoolsofconsumerdata,representing
morethan100millionconsumersacross30countries,25
customers,and20categories.Deepconsumerandshopper
understandingdrivesP&Ginnovationandbrandbuildingand
strengthensthevaluewebringtoretailpartners.
Wetranslatethisunderstandingintoinnovationthatimproves
consumers’lives.Weinvestnearly$2billionayearinresearch
anddevelopment,whichismorethanmostofourdirect
competitorscombined.And,wemultiplyourinnovative
capacitywithaglobalnetworkofinnovationpartnersthat
givesusaccesstoliterallythousandsofideasandtechnologies
eachyear.
Go-to-MarketCapability
Weprovideretailerswithconsumerandshopperresearch,
supplychainsolutions,brandingandmarketingexpertise,
andmore.Thisresultsinstrongerretailpartnerships.Ina
recentindustrysurveyofU.S.retailers,P&Gwasranked#1in
sixofeightcategories:cleareststrategy,mostinnovative,
mosthelpfulconsumerandshopperinformation,bestsupply
chainmanagement,bestcategorymanagement,andbest
consumermarketing.
5
P&G’sleadership
createsopportunities
togrow.Weattract
moreinnovation
partners.Webuild
strongpartnerships
withcustomersand
suppliers.Weattract
andretaintoppeople
whowanttoworkfor
theindustryleader.