Kroger 2007 Annual Report Download - page 31

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Pharmacy continues to be an important part of Kroger’s convenient “one-
stop shopping” strategy, and we are focusing on improving our customers’
pharmacy experience. Our
drive-thru pharmacies offer
convenience to customers
and expand their access to
our pharmacy services.
Since 2000, we have
installed over 510 new
drive-thru windows. At
year-end 2007, 676 of our
stores offered this
convenience to customers.
In addition to convenience,
our pharmacies strive to
provide good value to customers. During 2007 we began rolling out our $
generic pricing program. The program includes over 300 drugs priced
just $4 for a typical 30-day supply. Drugs for heart, blood pressure,
diabetes, infection, arthritis, cholesterol, and many other ailments are
included. We also offer 90-day supplies of many of these prescriptions for
$10, and we have increased the number of women’s health medication
that we offer at discounted prices. Customers can access our drug list by
visiting our stores
4
at
s
, at www.kroger.com, or by calling (877) 4RX-LIST.
The Kroger Co. Page 31