Hyundai 2004 Annual Report Download - page 9

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Hyundai Motor Company Annual Report 2004_16
The Hyundai Tucson embodies the spirit of great memories yet to come. Convenient to load and set
out on your way, it also has fully reclining seats that allow you to stop and take it all in when the desire
takes you. With intelligent 4WD, diesel or multiple gasoline engine options, the Hyundai Tucson is
the perfect car for everyone.
Awards
The 2005 Hyundai Tucson received the Automotive Journalist Association of Canada (AJAC) Canadian Car of the Year (CCOTY) Award
for "Best New Crossover". Survey results of previous Car of the Year buyers determined 70 percent (69.6 percent) were influenced to
purchase their car because it was chosen the "Canadian Car of the Year". Unlike American or European car awards, the Canadian
program follows a sophisticated and rigorous testing process. To quote Car of the Year Director Laurance Yap, "A record number of 64
vehicle entries were performance-tested for acceleration, braking and passing times, at least four times each.”
"The fact that Hyundai is now outperforming even perennial quality leaders like Toyota and in a relatively short amount of time is
nothing short of remarkable considering the vast quality gap it faced just a few years ago," said Joe Ivers, partner and executive director of
quality/customer satisfaction at J.D. Power and Associates.
What do you
Feel?
Take the inkblot test! What feelings do this image
provoke in you? Do you feel secure, ready to take to
the road and experience the world? Does it make
you feel secure in your investments to know that we,
as your financial partner, know how to express
ourselves creatively, imaginatively, and innovatively,
to ensure we get our message across and be clearly
understood? We are setting standards with
cars…and attitude!