Hyundai 2004 Annual Report Download - page 15

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Quality is a
Global Notion
Hyundai Motor Company Annual Report 2004_28
It’s a secret that’s been let out of the bag. Hyundai Motor Company is doing great
things and making dramatic leaps in terms of quality, sales and endorsements from the
critics. Our global footprint now includes research and development facilities in North
America, Europe and Asia and manufacturing plants in America, India, Turkey and
Korea are delivering ‘the goods.
We are on the cusp of receiving the recognition that we truly deserve, but there is still
work to be done to inform the public of just how reliable, dependable and refined
Hyundai Motor Company truly is. ‘We’ve arrived’ is the message we want to convey
but at the same time it doesn’t truly reveal how far Hyundai still has to go. The vision of
the Chairman to be ‘the world’s best automaker’ states Hyundai aspirations clearly.
We are climbing the mountain of success and it’s time to hop on and enjoy the ride to
the summit — we are ascending with such velocity that the automotive world is finally
taking notice. Hyundai is a contender!