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East. It is easy to forget that both are key regions
not only to the world’s energy supplies but also to
global trade. e Suez Canal remains the worlds
most important trade route, carrying around ten
per cent of seaborne trade. Developments in these
regions are critical to the global economy going
forward. High oil prices may drive ination,
which in turn is raising interest rates. Serious dis-
ruptions to energy supplies and global trade could
lead to new crises.
HB: It is clear that we live in a globalized world. As security condi-
tions change, our customers’ needs change as well. Consequently, we
have to strengthen our local and regional presence and continue the
international expansion.
MW: We have a goal of ve per cent organic growth per year from
, and this means that Saab will grow primarily outside Sweden.
While we anticipate a larger share of our growth opportunities in
developing regions such as India, Asia and South America, we also
believe that we can gain market share in the West thanks to our com-
petitive oerings.
HB: One of our main strategic priorities is to organise marketing
and sales regionally and locally. We have been operating in the US
for many years. Saab is currently one of the twenty-ve largest defence
and security companies in the world, and probably one of the three or
four top in terms of international market coverage. We have sales in
around  countries and our own presence in around .
MW: Our aim is to signicantly strengthen our international market
coverage during the next ve-year period and gain a leading position
in terms of how customers feel about our local connection and presence.
HB: Growth may be supported by acquisitions. Increased competi-
tion is leading to consolidation pressures, and we may take an active
role in this process if the right opportunities arise. Our portfolio
strategy and strong balance sheet give us enough room for selected
acquisitions in the years ahead. ey will strengthen our core oer-
ings and international presence. We acquire basically sound units
that can improve our market position and will eventually contribute
to organic growth.
MW: To maintain such investments, Saab must increase its protability.
HB: Saabs strategy has been carefully reviewed and lies rm. Since
September we have dened the main features in order to concentrate
on implementation. It is important to keep momentum going and
drive and implement on our strategy. We will create protable
growth through a focused portfolio and by implementing ecien-
From an historical perspective, Saab
has been an innovation powerhouse for
advanced Swedish technology, and it is
important that this capacity remains in
place – for both Saab and Sweden.”
Marcus Wallenberg, Chairman of the Board, and Håkan Buskhe, President and CEO.
SAAB ANNUAL REPORT 2010 7
THE CEO AND CHAIRMAN IN A CONVERSATION