Qantas 2007 Annual Report Download - page 2

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Contents 01 About Qantas
02 Our Key Objectives
04 Financial Highlights
05 Operational Highlights
06 Report from the Chairman
& the Chief Executive
Officer
10 Qantas
18 Jetstar
22 Portfolio Businesses
30 Sustainability
40 Board of Directors
44 2007 Corporate
Governance Statement
49 Performance Summary
50 Discussion and Analysis
of Performance Summary
54 Directors‘ Report
72 Financial Statements
and Notes
134 Shareholder Information
135 Qantas Group Five Year
Summary
136 Sustainability Information
141 Financial Calendar
1944
The original kangaroo
symbol, which appeared
on Qantas aircraft
was adapted from the
Australian one penny coin.
1947
The winged kangaroo
symbol first appeared
in 1947 to coincide
with Qantas’ introduction
of Lockheed L749
Constellations.
1968
The flying kangaroo
was placed in a circle
and the aircraft livery
was modified on the
Boeing 707 V-jets. The
words “Overseas Airline”
were removed from the
fuselage, leaving the
words ”Australia” and
“Qantas.” The Australian
flag was moved from
the rear of the aircraft,
to sit in between these
two words.
1984
The flying kangaroo was
refined to a more slender,
stylised presentation.
The wings on the
kangaroo were removed
to help strengthen
the design and the
typeface for the airline’s
name was changed
from hand-drawn to
a standard typeface.
2007
A new interpretation
of the logo was revealed.
The modern kangaroo
was designed to reflect
the changing structure
of the A380 and other
new generation aircraft,
and keeping with the
airline’s increasing focus
on contemporary design
for its inflight and on-the-
ground products.