Mercedes 2012 Annual Report Download - page 10
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1 | To Our Shareholders | Important Events in 2012
Production start of the new A-Class. Under the motto “Heartbeat of a new generation,” the first
new Mercedes-Benz A-Class rolls off the assembly line at the Mercedes-Benz plant in Rastatt
on July 16, 2012. This production start is a further milestone in Daimler’s product strategy. The
A-Class stands for our offensive in the compact segment. It is the second model of our new
compact cars after the B-Class, which went into production in Rastatt in September 2011 and
in the new Mercedes-Benz plant in Kecskemét, Hungary, at the end of March 2012.
Important Events in 2012
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