Mercedes 2010 Annual Report Download - page 45

Download and view the complete annual report

Please find page 45 of the 2010 Mercedes annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 260

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112
  • 113
  • 114
  • 115
  • 116
  • 117
  • 118
  • 119
  • 120
  • 121
  • 122
  • 123
  • 124
  • 125
  • 126
  • 127
  • 128
  • 129
  • 130
  • 131
  • 132
  • 133
  • 134
  • 135
  • 136
  • 137
  • 138
  • 139
  • 140
  • 141
  • 142
  • 143
  • 144
  • 145
  • 146
  • 147
  • 148
  • 149
  • 150
  • 151
  • 152
  • 153
  • 154
  • 155
  • 156
  • 157
  • 158
  • 159
  • 160
  • 161
  • 162
  • 163
  • 164
  • 165
  • 166
  • 167
  • 168
  • 169
  • 170
  • 171
  • 172
  • 173
  • 174
  • 175
  • 176
  • 177
  • 178
  • 179
  • 180
  • 181
  • 182
  • 183
  • 184
  • 185
  • 186
  • 187
  • 188
  • 189
  • 190
  • 191
  • 192
  • 193
  • 194
  • 195
  • 196
  • 197
  • 198
  • 199
  • 200
  • 201
  • 202
  • 203
  • 204
  • 205
  • 206
  • 207
  • 208
  • 209
  • 210
  • 211
  • 212
  • 213
  • 214
  • 215
  • 216
  • 217
  • 218
  • 219
  • 220
  • 221
  • 222
  • 223
  • 224
  • 225
  • 226
  • 227
  • 228
  • 229
  • 230
  • 231
  • 232
  • 233
  • 234
  • 235
  • 236
  • 237
  • 238
  • 239
  • 240
  • 241
  • 242
  • 243
  • 244
  • 245
  • 246
  • 247
  • 248
  • 249
  • 250
  • 251
  • 252
  • 253
  • 254
  • 255
  • 256
  • 257
  • 258
  • 259
  • 260

“We have put all of our passion
for trucks on the road in the
Atego BlueTec Hybrid. And our
expertise for economy and
sustainability.”
Georg Klohr, Head of Prototype Construction/Production Mercedes-Benz
Atego BlueTec Hybrid, Mercedes-Benz Plant Mannheim
C
leanliness, safety, practicality and comfort – those are the
key product features of the Mercedes-Benz Atego BlueTec
Hybrid. That’s why an international jury of experts voted this
innovative multi-talent as “Truck of the Year 2011.” Not only in
the hybrid version, but in all models of the medium-duty delivery
truck, drivers today enjoy a level of equipment that was previ-
ously reserved for their long-haulage colleagues. In addition, the
advanced parallel hybrid drive reduces fuel consumption and CO2
emissions by 10 to 15 percent. With the parallel hybrid, Daimler
as the leading producer of commercial vehicles has also created
the international standard for hybrid architecture. Following
successful fleet applications, the first 50 Mercedes-Benz Atego
BlueTec Hybrid of the next stage of evolution were sold to cus-
tomers in late 2010. With this environmentally friendly truck,
Mercedes-Benz has made progress on commercial vehicles with
hybrid drive with a worldwide impact. The series-produced Atego
BlueTec Hybrid is regarded as a trailblazer for alternative drive
systems in delivery vehicles and was therefore rewarded in the
autumn of 2010 with the “German Sustainability Prize” in the
product category.
Innovation Close Up | 41