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ANNUAL REPORT 2014
President’s MessagePresident’s Message
Overview of
Four Business Units
Overview of
Four Business Units
Special FeatureSpecial Feature
Review of OperationsReview of Operations
Consolidated Performance
Highlights
Consolidated Performance
Highlights
Management and
Corporate Information
Management and
Corporate Information
Investor InformationInvestor Information
Financial SectionFinancial Section
Page 34
NextPrev
ContentsSearchPrint
R&D and Intellectual Property
R&D Activities
The overriding goals of Toyota’s technology and product
development activities are to minimize the negative
aspects of driving, such as traffic accidents and the
burden that automobiles have on the environment, and
maximize the positive aspects, such as driving pleasure,
comfort, and convenience. By achieving these sometimes
conflicting goals to a high degree, we want to open the
door to the automobile society of the future.
To ensure efficient progress in R&D activities, we
coordinate and integrate all phases, from basic research
to forward-looking technology and product develop-
ment. With respect to such basic research issues as
energy, the environment, information technology, tele-
communications, and materials, projects are regularly
reviewed and evaluated in consultation with outside
experts to achieve efficient R&D cost control.
And with respect to forward-looking, leading-edge
technology and product development, we establish
cost-performance benchmarks on a project-by-project
basis to ensure efficient development investment.
Basic research
Development theme discovery
Research on basic vehicle-related technology
Forward-looking and leading-edge
technology development
Technological
breakthroughs
related to
components
and systems
Development of leading-edge components
and systems ahead of competitors
Product
development
Primary responsibility for new model
development
Development of all-new models and
existing-model upgrades
R&D Expenditures
In fiscal 2014, R&D expenses totaled ¥910.5 billion, up
12.8% from the previous fiscal year, representing 3.5%
of consolidated net revenues. We worked closely with
suppliers to develop components and products more
efficiently and took steps to reduce our own R&D
expenses. At the same time, we plan to continue
making substantial investments in R&D involving
forward-looking, leading-edge technologies and the
development of products associated with the environ-
ment, energy, and safety. These investments are essen-
tial to preserving our competitive edge in terms of
technologies and products.
R&D Organization
Toyota operates a global R&D organization with the
primary goal of building automobiles that precisely meet
the needs of customers in every region of the world.
Head Office
Toyota Technical Center
Higashi-Fuji
Technical Center
Tokyo Design
Research & Laboratory
Shibetsu Proving Ground Toyota Central
Research & Development
Laboratories, Inc.
1,000
0
800
400
600
200
FY
R&D Expenses
(¥ Billion)
’10 ’11 ’12 ’13 ’14
R&D Guiding Principles
Providing clean and safe products and
enhancing the quality of life of people every-
where through all our activities.
Pursuing advanced technological develop-
ment in a wide range of fields, we pledge to
provide attractive products and services that
respond to the needs of customers worldwide.
Toyota’s R&D is dedicated to the development of
attractive, affordable, high-quality products for
customers worldwide. The intellectual property
that R&D generates is a vital management
resource that Toyota utilizes and protects to
maximize its corporate value.
Facility Name Activities Location
USA
Toyota Motor Engineering & Manufacturing
North฀America,฀Inc.
Product Planning, Vehicle Engineering and
Evaluation, Basic Research Michigan, California, Arizona, Washington DC
Calty฀Design฀Research,฀Inc.฀ Design Newport Beach, California
Ann Arbor, Michigan
In Japan, R&D operations are led by Toyota Central
Research & Development Laboratories, Inc., which works
closely with Daihatsu Motor Co., Ltd., Hino Motors, Ltd.,
Toyota Auto Body Co., Ltd., Toyota Motor East Japan,
Inc., and many other Toyota Group companies. Overseas,
we have a worldwide network of technical centers as well
as design and motorsports R&D centers.
Toyota Motor Engineering &
Manufacturing North America, Inc.
Calty Design Research, Inc.
Domestic and Overseas R&D Bases
Facility Name Activities Location
Japan
Head Office Toyota Technical Center Product Planning, Design, Vehicle
Engineering and Evaluation Toyota City, Aichi Prefecture
Higashi-Fuji Technical Center Advanced Engineering Susono City, Shizuoka Prefecture
Tokyo Design Research & Laboratory Research of Advanced Styling Designs Hachioji City, Tokyo
Shibetsu Proving Ground Vehicle Testing and Evaluation Shibetsu City, Hokkaido
Toyota Central Research & Development
Laboratories,฀Inc. Basic Research Nagakute City, Aichi Prefecture
R&D and Intellectual Property [1 of 2] Corporate Philosophy Corporate Governance Management Team Risk Factors