Toyota 2014 Annual Report Download - page 23

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ANNUAL REPORT 2014
President’s MessagePresident’s Message
Overview of
Four Business Units
Overview of
Four Business Units
Special FeatureSpecial Feature
Review of OperationsReview of Operations
Consolidated Performance
Highlights
Consolidated Performance
Highlights
Management and
Corporate Information
Management and
Corporate Information
Investor InformationInvestor Information
Financial SectionFinancial Section
Page 23
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ContentsSearchPrint
New Values for the Next Hundred Years
The willingness to take on new challenges has been in Toyota’s DNA since its founding.
Toyota has embarked on a path of embracing new values and achieving sustainable growth over the next 10 years and 100 years. In making tomorrow’s
Toyota even better than today’s, we are focusing on the following three areas.
The first is initiatives for the future that focus on pursuing innovation. We aim to embrace new values centered on the future and people.
This is a departure from our previous approach, which centered on cars. Toyota hopes that its products and services will change people’s lives for the better.
The second is to cultivate an adventurous spirit as we enter new fields. Leaving our comfort zone, we aim to create new industries
and businesses by taking in the best ideas and knowledge around the world.
The third is to ensure that Toyota plays an ever more essential role in society through its efforts to find solutions to social problems. We
aim to build a win-win relationship between Toyota and society, and to deepen this relationship as we create shared values together.
We will use innovation to create the future.
Toyota in 10 Years and 100 Years Our DNA is Creating Ever-Better Cars What Sets Toyota Apart Enriching Lives and Building Tomorrow’s Toyota through Innovation New Values for the Next Hundred Years Message from the Executive Vice President Responsible for Accounting