Loreal 2013 Annual Report Download - page 6

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⁄ A THRILLING
STAGE IN BUILDING
THE NEW L’ORÉAL
INTERVIEW
What conclusions can
you draw from 2013?
2013 was another good year
forL’Oréal. The group
outperformed the market
across all divisions and
geographic zones, posting
significant growth in both
results and profitability.
2013was also another year
ofprogress in adapting
thecompany to a changing
world, and driving its efficiency,
modernity and performance,
so as to continue to build
dynamic, sustainable and
profitable growth.
What were the reasons
behind this good
performance?
Above all, our products and
our launches. Thisis essential
in our business: cosmetics is a
supply-driven market where
leadership isbuilt up primarily
through theattractiveness
and superiority of products.
JEAN-PAUL AGON
CHAIRMAN AND CEO OF L’ORÉAL
04