DHL 1998 Annual Report Download - page 38

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Deutsche Post Adress GmbH offers a change-of-address database that was
generated from mail-forwarding applications received by Deutsche Post.
With its database of 20 million postally verified addresses, Deutsche Post
Adress GmbH boasts Germany’s only up-to-date former/current address
database. Upon request, it furnishes this data to customers – by subscrip-
tion, on a data medium or online for one-off inquiries.
On our way to becoming a full service provider
Deutsche Post filled out its network of new business segments even further
in 1998 by acquiring Merkur (a full service provider in the direct market-
ing sector) and AssoWare (a provider of specialized software for automatic
address validation and collation). These acquisitions will bring Deutsche
Post substantially closer to achieving its objective of being a full service
provider in the communications, transport and logistics markets.
New products for stamp collectors
The stamp service offered by our Postal Philatelic Service is growing in
popularity. As a result, philately revenue posted a marked increase in 1998
– the first in four years. New products such as the “Deutschland Abo” sub-
scription for postmarked new issues fresh from the post office, combina-
tion products such as the NumisSheet, and new products that are aimed at
specific target groups are stimulating the collectors’ market and also offer
attractive opportunities for young people to start their own collections.
A new addition to our philately lineup, the Deutsche Post Collection offers
exclusive collectors’items that revolve around the subject of postal service.
The Collection concentrates particularly on replicas and miniatures of
originals on display at postal and communication history museums. These
items are produced exclusively by renowned manufacturers; their authen-
ticity and exquisite detail are guaranteed by noted artists and historians.
Models of railway mail cars, mail delivery vehicles and much more can be
ordered by catalog.
34
Marked increase in
philately revenue
divisionLETTER SERVICES