DHL 1998 Annual Report Download - page 37

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33
Interface between media
The world of communication is in a process of particularly radical change.
Our forms and channels of communication are becoming increasingly
diverse and complex. Written messages are no longer sent solely by letter,
but by fax, e-mail and even electronic data transmission. This opens up
new opportunities. It also poses new challenges, especially when informa-
tion is to be transferred from one medium to another.
Deutsche PostCom is meeting these challenges with an innovative concept:
the seamless integration of conventional media into electronic media and
vice-versa. In other words, incorporating the use of various media into
business communication.
With the eCard, Internet users can, for example, mail individual postcards
through the Internet with the click of a mouse. These postcards are deli-
vered by a mail carrier, just like conventional postcards. This service is
slated for expansion – and will soon include the letter mail field as well,
where PostCom already offers ePost for business customers.
MLC Systeme applies Lotus Notes and its expertise in electronic data
interchange (EDI) processes to topical software developments such as
extranet, intranet and Internet systems. In addition, MLC also offers the
latest in logistics software with its new route planning systems.
Unique address validation and collation service
Deutsche Post Direkt GmbH has developed a unique on-line address val-
idation and collation service with its Address Factory. All that’s needed is
an Internet access and customers can have their address records adjusted
and updated any time, day or night. Deutsche Post Direkt GmbH is also on
the cutting edge with a service that registers standardized documents –
such as catalog orders – rapidly and efficiently: Proving this point, our
Response Management Center in Mannheim made the Guinness Book of
Records in 1998 with its performance in a high-volume capacity test.
Mailed through the
information highw ay
and delivered by
conventional means
Business communication
that incorporates
various media –
An innovative concept