Cash America 2012 Annual Report Download - page 2

Cash America International, Inc. has provided small loans to
individuals since 1984. Today the Company offers a variety of nancial
services to customers through its storefront operations and loans to a
growing group of customers who choose the convenience of access
over the Internet. These two distribution channels differentiate Cash
America as the worldwide leader in offering small loans to individuals.
Cash America common shares are listed on the New York Stock
Exchange under the symbol “CSH.”
As of December 31, 2012, the Company operated 969 total locations
offering specialty nancial services to consumers, which included
the following:
831 lending locations in 22 states in the United States primarily
under the names “Cash America Pawn,” “SuperPawn,” “Cash
America Payday Advance,” and “Cashland;”
47 pawn lending locations in central and southern Mexico under the
name “Cash America casa de empeño” (previously operated under
the name “Prenda Fácil”); and
91 check cashing centers (all of which are unconsolidated
franchised check cashing centers) operating in 15 states in the
United States under the name “Mr. Payroll.”
As of December 31, 2012, the Company offered consumer loans over
the Internet to customers:
in 32 states in the United States at www.cashnetusa.com and
www.netcredit.com;
in the United Kingdom at www.quickquid.co.uk and
www.poundstopocket.co.uk;
in Australia at www.dollarsdirect.com.au; and
in Canada at www.dollarsdirect.ca.
Dening service is simple – helping
or doing work for someone else. But all
too often in business, living the concept
of service proves much more difcult.
One of our core corporate values
is to act with a servant’s heart – to
put our customers’ needs rst and to
be a resource for the underbanked
in our communities. For many of our
customers, their neighborhood Cash
America stores represent the assurance
that unexpected nancial crises won’t
defeat them. In fact, our service often
helps people with the small things
that make the biggest difference –
unexpected bills, sick children, car
repairs – from one payday to the
next. We like to think that, in addition
to building a responsible, protable
company, we have also helped build
strong neighborhoods, families
and individuals – all because of our
dedication to service.
Platitudes are abundant about
service: Service makes the world
better. Service encourages others.
Service adds meaning to what we do.
And these platitudes, like so many
others, have their basis in deep truth.
At Cash America, we’ve built a thriving
business on that truth, offering reliable
assistance when, often, our customers
have nowhere else to turn.
SERVICE
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CORE PURPOSE
We provide nancial
solutions that help ordinary
people meet their needs
and pursue their dreams.
CORE VALUES
We are family.
We strive for excellence.
We bring honor to our team.
We have fun.
We act with a servant’s heart.
★★★★★★★★★★★★★★★★★★★
★★★★★★★★★★★★★★★★★★★
Quotes attributable to customers shown in this annual
report are authentic comments from our customers.
The photographs are representative illustrations only
and are not intended to be the image of the customer
who made the comment.