BT 2012 Annual Report Download - page 11

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I love the freedom and
flexibility our BT package
gives our family.
Driving broadband-based
consumer services
Broadband from BT is more than just ordinary broadband.
We’ve brought our customers super-fast speeds with BT
Infinity, unlimited wi-fi, and our new Home Hub 3, as well
as our BT Vision TV service.
Alice Harold, her husband Will and their daughter Elfie are
all BT broadband enthusiasts. They have recently added BT
Vision to their package and upgraded their BT broadband
service to BT Infinity at up to 40Mbps.
Using a variety of devices, the Harold family relies on their
broadband service, which allows everyone to do something
different at the same time. Elfie loves the programmes
available through the BT Vision Kids pack and if Alice wants
to record her something to watch later, she can using their
BT Vision box. Alice also runs her own digital marketing
consultancy so fast broadband speeds are essential to
helping her succeed.
Alice Harold
Mum and freelance digital consultant
Overview
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BusinessStrategy
Performance
Governance
Financial statements
Additional information