Air France 2008 Annual Report Download - page 40

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40
Cargo activity
In response to their customers’ needs, Air France Cargo
and KLM Cargo decided, as of October 2005, to create
an integrated organization, the Joint Cargo Team, to cover
sales, distribution, marketing, network management and
communication as well as the strategy and development
teams. The integrated functions regroup more than 2,300
of the 5,750 employees who work for the cargo business.
Thanks to this organization, the Group’s customers
benefit from one contact point, one contract and a unique
network with the choice of two operational systems via
Paris-Charles de Gaulle or Amsterdam-Schiphol, or a
combination of the two hubs.
This integration has generated significant synergies
totaling 70 million ( 25 million during the 2007-08 financial
year).
An offer tailored to the specific needs of each
customer
Air France-KLM Cargo has a product range organized
around four product families which offer rapid and
effective solutions to the specific needs of industrial
companies and the markets. This product range is also
offered by the members of the SkyTeam Cargo alliance.
Equation is the Group’s express shipment solution and
guarantees immediate boarding, without prior reservation,
on the first available flight.
Cohesion is a customized logistics solution, based on a
three-way contractual agreement between the shipper,
the cargo agent and the airline. It gives customers the
opportunity to establish a closer relationship with Air
France-KLM Cargo and has seen steady growth since its
launch.
Variation offers solutions for the transportation of atypical
merchandise, in which Air France-KLM Cargo specializes,
ranging from hazardous or high added-value products to
live animals, over-sized parcels and the French mail
service.
Dimension covers the general cargo category and offers
standard airport-to-airport shipping of cargo that does not
require special handling and mostly concerns
consolidated shipments. Its share of revenues is gradually
declining in favor of other higher-added-value products.
The integrated organization offers
customers rapid handling
and appropriate solutions