Konica Minolta 2001 Annual Report Download - page 12

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Konica Corporation/ Annual Report 200 1
10
Medical and Graphic Company
Expanding the Market with Highly Regarded Imaging Equipment and Dry Film
Sales fell 1.9 %, to ¥ 1 2 0 .8 billion, but
operating income advanced 1 1 .9 %, to
¥ 9 .4 billion.
In the medical imaging field,
increased networking and digitization
in hospitals has fueled rapid growth in
the market for dry-film X-ray imagers.
We enjoyed significant sales growth in
this area, thanks especially to highly
regarded new produc ts such as the
Konica Direct Digitizer REGIUS Model
1 5 0 ( a cassette-type digital imaging
system with high levels of fineness) and
the Konica Laser Imager DRYPRO
Model 7 2 2 ( a digital image output
system with high levels of fineness) . We
posted significantly higher sales of our
dry film, which has earned an
outstanding reputation for image
quality. Overseas, energetic sales
promotion efforts helped boost sales
of our graphic imaging products.
However, sales fell in Japan, whic h is
our main market, due to stagnant
demand in the printing industry caused
by the continued rec ession and
intensified competition resulting from
new models introduced by other
industries.
As for future business development,
the medic al imaging produc ts field has
the potential to see continued annual
growth of around 5 % to 6%, with most
of that growth in digital products. We
will focus on marketing our X-ray
imaging equipment and dry film, both
of whic h stand above the competition in
quality and performanc e. Our dry film
in particular has carved out a generous
share of the market in Japan, and
eventually we will undertake aggressive
business development efforts in
Western markets. In addition, we are
constructing new dry-film production
fac ilities to meet the expected rapid
increase in demand. Sinc e these new
fac ilities will focus on state-of-the-art
equipment, they will help us slash
production costs when they commenc e
operation in April 2 0 0 2 . In the graphic
imaging products field, we expect
business conditions to become
increasingly bleak due to Japan’s
lingering recession and the trend
toward filmless imaging promoted by
digital technology. Our approach here
will be to continue c utting costs by
centralizing our production sites and
generating more business from the
printing and prepress markets, where
we enjoy a strong reputation.
22.2%
Net Sales
Net Sales ( ¥ billions)
Konica Laser Im ager
DRYPRO Model 722
Konica Direct Digitizer
REGIUS Mo de l 150
Konica Digital Ko nsensus