Estee Lauder 2015 Annual Report Download - page 46

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43
Jo Malone London Wood Sage & Sea Salt ad.
Left: AERIN Rose de Grasse ad.
Jo Malone London’s debut of its Wood Sage & Sea Salt collection
was the number one launch in the U.S. women’s prestige
fragrance category during the Holiday 2014 season. Tom Ford had
an intoxicating year in fragrance. Its Neroli Portofino Collection
expanded and continued strong sales momentum, and the
launch of Velvet Orchid was the brand’s strongest yet.
AERIN launched Rose de Grasse, the first parfum of the
brand’s Premier Collection—a luxurious celebration of the
most rare and artisanal perfumery ingredients reimagined
through the lens of Aerin Lauder’s style and creativity.