Estee Lauder 2007 Annual Report Download - page 6

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PorTFoLiO
of BRaNds
M.A.C
Majority interest acquired in 1994; acquisition completed in 1998. Sold in more than 60 countries and territories.
A broad line of color cosmetics, makeup tools, skin care, foundations, fragrances and accessories targeting
professional makeup artists and fashion-forward consumers. M.A.C: All races, All sexes, All ages. Select prod
ucts:
Fluidline eyeliner, Studio Touch-Up Stick, Mineralize Eye Shadow, Tendertone Lip Balm SPF 12, Slimshine Lipstick,
Lipglass, Lustreglass, Viva Glam and Turquatic fragrance.
KITON
Exclusive global license agreement signed in 1995. Sold in more than 10 countries and territories. Kiton is a
fragrance that is the very essence of fashion, elegance, discreet masculinity and of the highest quality pedigree.
Introduced in March 2007, Kiton Black is a couture version of the original fragrance that reflects a man’s
personal style and impeccable taste. Select products: Kiton and Kiton Black.
LA MER
Acquired in 1995. Sold in more than 40 countries and territories. La Mer represents supreme luxury and serious
treatment. Crème de la Mer, one of the most innovative and sought-after moisturizers, was conceived by
Dr. Max Huber, an aerospace physicist, after an experiment exploded resulting in severe chemical burns to
his face. Twelve years later, he perfected Crème de la Mer. Since then, it has evolved into what can only be
described as a legend. La Mer has expanded from the original, best-selling Crème de la Mer into a complete
range of facial skin care and body products. Select products: The Eye Balm, The Lifting Face Serum and
The Radiant Infusion.
BOBBI BROWN
Acquired in 1995. Sold in select retailers in more than 35 countries and territories. An exclusive beauty line
developed by celebrated makeup artist Bobbi Brown with a focus on service and teaching women to be their
own makeup artists. Professional line includes color cosmetics, skin care, professional makeup brushes and
tools, accessories and fragrance. Select products: Luminous Moisturizing Foundation, Creamy Concealer Kit,
Shimmer Brick Compact, Long-Wear Gel Eyeliner, Long-Wear Cream Shadow, Lip Color, Hydrating Eye Cream,
Extra line of skin care, Bobbi Brown beach fragrance and related products.
DONNA KARAN COSMETICS
Exclusive global license agreement signed in 1997. Sold in more than 120 countries and territories. Luxury
fragrance, bath and body collections that reflect the quality, style and innovation identified with designer Donna
Karan. Select products: Donna Karan Cashmere Mist, Donna Karan Gold, Donna Karan Black Cashmere,
Donna Karan Essence, Donna Karan New York, DKNY Be Delicious and DKNY Red Delicious Women, DKNY
Be Delicious and DKNY Red Delicious Men, DKNY The Fragrance for Women and DKNY The Fragrance for Men.
AVEDA
Acquired in 1997. Sold in more than 25 countries and territories. Premium professional and consumer hair
care, styling, professional hair color, skin, body, spa, aroma, makeup and lifestyle products based on The Art
and Science of Pure Flower and Plant Essences that fulfill the brand’s mission of environmental leadership and
responsibility. Select products: Damage Remedy hair care collection, Color Conserve Strengthening Treatment,
Shampure Shampoo and Conditioner, Be Curly Shampoo and Curl Control, Smooth Infusion Shampoo and
Conditioner, Outer Peace Foaming Cleanser and Inner Light Liquid Foundation SPF 12.
JO MALONE
Acquired in 1999. Available in more than 10 countries. British fragrance house Jo Malone is an iconic lifestyle
collection
for the bath, body and home. Exclusive, modern and unique — the world of Jo Malone embodies the
spirit of its
London heritage. From the refined, unexpected scents to the signature cream and black packaging,
the timeless
luxury of Jo Malone appeals to discerning women and men around the world. Jo Malone
favorites include: Lime Basil & Mandarin Cologne and Home Candle, Orange Blossom Cologne, Pomegranate
Noir Cologne, Grapefruit Home Candle, Blue Agava and Cacao Cologne and Vitamin E Nourishing
Hand Treatment.
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