Estee Lauder 2007 Annual Report Download - page 26

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25
formulas trace their roots to an ancient Siberian plant. They help empower skin to rebound from damaging
stress, retrieve its youthful buoyancy and reduce the look of lines and wrinkles.
Tri-Aktiline Instant Deep Wrinkle Filler is the newest in anti-aging from Good Skin. In this one groundbreaking
complex, three technologically advanced agents help eliminate the appearance of wrinkles, frown lines, brow
lines and under-eye lines on contact.
European pharmacies are a growing channel for skin care. This year, both Origins and Darphin are breaking
fresh ground in this dynamic channel. The luxurious new Arovita C collection from Darphin was created for the
new, younger generation of French women who want to take proactive measures to fight early signs of aging.
Men’s skin care choices continue to expand beyond grooming. Lab Series Skincare for Men received two
Grooming Awards from Men’s Health magazine for Instant Moisture Eye Gel and Oil Control Daily Hydrator.
Enhanced R&D facilities in Japan provide a leading edge for developing products targeted to the unique
needs of Asian skin. Nutritious by Estée Lauder, a pomegranate-based skin care solution, targets the younger
Asian woman who is seeking healthy, radiant skin. The formula quickly became a top seller in Korea, Japan
and Taiwan.
Finally, emerging markets such as Russia, China and Eastern Europe, where luxury skin care is the fastest
growing segment, are driving growth for both Estée Lauder and Clinique. In emerging markets such as Brazil,
Latin women have a long love affair with looking young. This year, our business in Latin America has excelled as
the economies in these markets continue to grow.