TomTom 2006 Annual Report Download - page 7

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Driving ahead in partnership... 5TomTom Annual Report 2006
…focusing on quality, always
We greatly value our relationships
with our retail, distribution and business
partners. Our retailers are essential to
the promotion of our products and offer
our consumers a friendly, high-quality
service, often introducing first-time
buyers to the world of satellite navigation
technology. Their knowledge of the local
markets and the infrastructure they
provide to reach a large number of
potential customers is invaluable.
Our products are manufactured and
assembled by a limited number of
specialist suppliers and we are constantly
looking for ways in which to improve our
supply chain. This helps us to enhance
product reliability, and the performance
and functionality of our finished products.
Case study
— Strategic Alliances
We are building the strategic partnerships
that strengthen TomTom’s advance
towards the next level of navigation.
For instance, our new business unit,
TomTom Mobility Solutions, has partnered
with Vodafone in the Netherlands to
deliver a navigation technology that will
revolutionise the way people plan their
daily journeys. Through TomTom’s
patented technology and the collection
of data via the Vodafone network,
anonymous, raw signalling data will be
converted into accurate, real-time,
information about the speed and direction
of cars travelling throughout the road
network of the Netherlands. It will provide
a much more accurate, faster and more
detailed picture of travel times than GPS
navigation system users are accustomed
to today.
Driving ahead
in partnership...
A new versatile solution
Our new business unit TomTom
Mobility Solutions is developing the
next generation premium traffic
service that will be launched in the
second half of 2007.
This service will be available to
consumers, government agencies
and businesses.