TomTom 2006 Annual Report Download - page 17

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Automotive
We work closely with car manufacturers
and their suppliers to develop integrated
satellite navigation systems. This helps
us and the car manufacturers better meet
consumer demands for cost-effective,
easy-to-use and easy-to-update navigation
that features the latest innovations from
the PND world.
For instance, with Johnson Controls we
have jointly created a solution that will
integrate a PND into vehicle electronics
systems from 2008. We have also
developed the world’s first PND that can
be embedded into vehicles through the
dashboard or the radio. As an evolution
in this particular area, together with
Fujitsu-TEN we have developed the first
embedded double-DIN radio navigation
unit to feature a PND, the Eclipse
AVN2210p. Also, in a pan-European
partnership with SEAT, the TomTom
GO 710 will be used as a semi-integrated
satellite navigation solution for a range
of future SEAT models.
Software solutions
In August 2006, we launched
NAVIGATOR 6, which succeeded
NAVIGATOR 5 and we merged it with
MOBILE 5 into one multi-platform
solution. This new integrated solution
for hand-held devices is ideal for
customers who need their PDA/mobile
phone and navigation system integrated
in a single unit.
Content and services
In early 2006 we launched TomTom
HOME, the software application that
enables customers to make the most of
TomTom PLUS content and services from
their computer. TomTom HOME simplifies
the process of managing, downloading
and storing maps, traffic information and
other relevant content.
The new and updated TomTom PLUS
services, available wirelessly and via
TomTom HOME, include: TomTom
Audiobooks, TomTom Buddies, TomTom
Safety Cameras, TomTom Quick GPS
Fix™, TomTom Traffic and Road
Conditions, and TomTom Weather.
More details on these add-ons can be found online on
www.tomtom.com/home
New business units
TomTom Mobility Solutions
In January 2006 we acquired and
successfully integrated Applied Generics
Ltd. This became TomTom Mobility
Solutions, and its technology provides
real-time traffic information. In October
2006 we announced a strategic alliance
with Vodafone in the Netherlands to jointly
bring this breakthrough technology to
market. We believe that this solution will
revolutionise the way people plan and
make their daily car journeys.
This development will see TomTom’s
in-house patented technology convert
anonymous, raw GSM signalling
data – supplied by Vodafone’s mobile
phone network – into accurate, real-time,
information about the speed and direction
of cars travelling throughout the road
network of the Netherlands. The
technology has been tested and proven
on a regional scale and this will be
the world’s first nationwide, commercial
deployment.
TomTom Mobility Solutions competes
with traditional ways of collecting traffic
information such as induction loops and
cameras. It provides a much more
accurate, faster and more detailed picture
of the actual travel times than current
solutions. As a result, TomTom users will
always be smart on the move, even in
congested areas.
Detailed information about this solution is available on
www.mobility.tomtom.com
Case study
— The Dutch Brabant Operation
The Dutch Brabant Operation, a
successful partnership with LogicaCMG,
shows how TomTom Mobility Solutions
works in practice. The service delivers an
effective dynamic traffic control tool
for the local authorities in this province
in the Netherlands.
This real-time service can be seen online on
www.actueleverkeersinformatie.brabant.nl
(Dutch language only)
Business review 15 TomTom Annual Report 2006
TomTom GO 910 (top)
TomTom ONE (middle)
Integrated into the car (bottom)
The world’s first PND that can be
embedded into vehicles through the
dashboard or the radio.