Snapple 2011 Annual Report Download - page 23

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#2 citrus CSD in the U.S.
Flavors include regular, diet and cherry
Debuted in 1951
NCBs
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A leading ready-to-drink tea in the U.S.
A full range of tea products including premium and value teas
Brand also includes premium juices and juice drinks
Founded in Brooklyn, New York in 1972
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#1 fruit punch brand in the U.S.
Brand includes a variety of fruit flavored and reduced calorie juice drinks
Developed originally as an ice cream topping known as "Leo’s Hawaiian Punch" in 1934
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#1 apple juice and #1 apple sauce brand in the U.S.
Juice products include apple and other fruit juices, Mott’s for Tots and Mott's Medleys
Apple sauce products include regular, unsweetened, flavored and organic
Brand began as a line of apple cider and vinegar offerings in 1842
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Leading mineral water in Mexico
Brand includes Naturel, Frutal and Frutal Cero (Natural, Fruit and Fruit Zero)
Created in 1993 in Guadalajara, Mexico
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A leading spicy tomato juice brand in the U.S., Canada and Mexico
Key ingredient in Canada’s popular cocktail, the Bloody Caesar
Created in 1969
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#1 portfolio of mixer brands in the U.S.
#1 Bloody Mary brand (Mr & Mrs T) in the U.S.
Leading mixers (Margaritaville and Rose’s) in their flavor categories
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The market and industry data in this Annual Report on Form 10-K is from independent industry sources, including The
Nielsen Company ("Nielsen") and Beverage Digest. See "Market and Industry Data" below for further information.
The Sunkist soda, Rose’s and Margaritaville logos are registered trademarks of Sunkist Growers, Inc., Cadbury Ireland
Limited, which was acquired by Kraft Foods, Inc. ("Kraft") on February 2, 2010, and Margaritaville Enterprises, LLC,
respectively, and are in each case used by us under license. All other logos in the table above are registered trademarks
of DPS or its subsidiaries.
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