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06 mitsubishi motors corporation annual report 2008
Fiscal year 2007 marked the final year of the three-year Mitsubishi
Motors Revitalization Plan, which was implemented to ensure the
company’s survival. During this period, we faced various headwinds, such
as falling demand in Japan, sharply higher raw materials prices, and
worldwide economic turmoil triggered by the sub-prime loan issue in the
U.S. Even so, supported by the expansion of global models and strong
demand in emerging markets and resource-rich nations, we were able to
achieve the plan’s initial goal of building solid profitability. I would like to
use this opportunity to express my deep appreciation to our shareholders
and other stakeholders for their support.
However, these accomplishments are merely a milestone on a long road
to achieving sustainable profitability at MMC. We understand that there are
many outstanding issues ahead, including some that became apparent
during the execution of the Mitsubishi Motors Revitalization Plan over the
past three years. In Step Up 2010, our new mid-term business plan
announced in February 2008 and running through fiscal year 2010, we aim
to secure steady profits irrespective of changes in our external
environment, while building a firm operating base by bolstering our
strengths in each business, so that we can deliver sustained growth into
the future.
September 2008
Takashi Nishioka Osamu Masuko
Chairman of the Board President
(¥ billion, Thousands of units)
Net sales 2,760.0
Operating income 90.0
Ordinary income 71.0
Net income 50.0
Sales volume 1,422
Step Up 2010
Quantitative Targets (FY10)
Takashi Nishioka
Chairman of the Board
Osamu Masuko
President
To Our Shareholders and Stakeholders