Whirlpool 2012 Annual Report Download - page 8

Download and view the complete annual report

Please find page 8 of the 2012 Whirlpool annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 46

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46

Quality. Ease. Integrity. It begins with a deep entrepreneurial
spirit and a clear sense of purpose — to create high-quality
products that fit perfectly within the home. This vision
unifies us and challenges us to be agile, smart and to
always improve. We are inspired by an acute understanding
of what our consumers want and how they use appliances
in their daily lives. And we invest time, resources and
discipline to infuse that awareness into everything we design.
BROAD VISION
PRECISE ACTIONS
[Innovation, Growth, Leadership]
Day in and day out, our employees produce leading
innovation that meets the needs and fits the lifestyles of
our consumers. Our work is recognized with numerous
innovation, leadership and sustainability awards,
including: No. 1 in
Fortune
magazine’s World’s Most
Admired Companies list — Home Equipment, Furnishings
industry; one of the Most Respected U.S. Companies
by
Forbes
magazine and the Reputation Institute; and,
one of
Corporate Responsibility
Magazine
’s 100 Best
Corporate Citizens.
In Europe, the
Whirlpool
brand
iXelium
Supreme Design cooktop,
winner of the 2012 iF Gold Product
Design Award
6