Omron 2016 Annual Report Download - page 24

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Strengths
● Consultative sales approach
● Global delivery of high-quality products; superior manufacturing
capabilities
Electronic and Mechanical Components Business
Strengths
● Extensive product lineup
● Global infrastructure and services network
Industrial Automation Business
Omron Products (Market Share and Sales by Product)
Strengths
● Global development and delivery of high-quality electronic components
● Trusted independent supplier to a diverse customer base
● Work with customers to develop products that anticipate
market needs
Automotive Electronic Components Business
Approx.40%
Share of the
Control-Related
Equipment Market (Japan)
Share of the Body
Control Units for Miniature
Vehicles Market (Japan)
Approx.50%
Share of the Relays
Market (Global)
Approx.20%
Source: Nippon Electric Control Equipment Industries Association
Source: Internal survey
Source: Internal survey
22 OMRON Corporation